The Business Development Management team oversees Omniflight operations across the country.

Business Development Management

Rob Campion, Regional Director of Business Development: New Mexico, Idaho and Montana

As Director of Business Development, Rob Campion is responsible for the growth and development of existing bases in the Western United States. Campion ensures that agencies and facilities utilizing Omniflight receive the highest level of customer service before, during and after the flight.  He also directs Omniflight’s participation and integration into regional and local healthcare systems. 

Campion started his air medical career with Southwest Med Evac in 2001 and successfully directed the expansion of the company from six air medical bases to twelve.  He began his career in medical transport in 1998.   

Jim Groover, Director of Business Development, Hospital-Based Programs

Jim Groover serves as Director of Business Development.  In this role, he oversees all business development activities as they pertain to growth and flight volume.  His responsibilities also include developing and maintaining a functional marketing plan, customer service education and direct leadership of all local business development managers throughout the organization.  Groover’s scope also involves integration of business development with all regional managers as it relates to customer service.

Groover brings 31 years of aviation experience to Omniflight, 12 of which he spent with the United States Navy and the past 19 years in the helicopter EMS market.  Groover’s helicopter EMS experience includes 11 years as a medical flight crew member with the past seven being directly involved with business development and marketing.  He has fellowshipped under two prominently recognized air medical and healthcare marketing groups.

Jim Groover earned his Bachelor of Science degree in Aviation Management from Suffield University. He also holds an Associate of Science degree in Aviation Technology from Embry Riddle Aeronautical University in Daytona Beach, Fla.

John Cole, Regional Director of Business Development, Arizona

John Cole serves as regional director of business development for Omniflight Helicopters, Inc., based in the company’s Mesa, Arizona office. In this capacity, he is responsible for working directly with Omniflight’s customer base, focusing on the forging and maintaining of relationships; establishing contracts; and ensuring the delivery of unparalleled customer service.

Prior to joining Omniflight, Cole was director of operations at Southwest Ambulance and Rural Metro Fire, also in Mesa. While in this role, he oversaw daily EMS and Fire operations for more than 1,200 employees and was responsible for the emergency care of nearly 5.5 million people, located throughout the state. Before moving to Arizona in YEAR, he was division general manager of New Mexico, where he handled operations as well as the development of emergency medical services (EMS) protocols statewide.

Cole started his EMS career in Southern Arizona in the 1990s, where he served in various roles, including those spanning operations, fleet services, warehousing and communications. Cole was also responsible for the achieving the first accreditation from the Commission on Accreditation of Ambulance Services (CAAS) for a ground EMS provider in Arizona.

Cole is a nationally registered EMT-B; an ASE Certified Master Mechanic; and a past president of Rotary International.

Marla Hardy, Regional Director of Business Development: East New Mexico and Texas

Marla Hardy serves as business development director for Omniflight's Southwest Med Evac subsidiary, which provides air medical transport services throughout New Mexico and West Texas. In this position, she manages customer service and handles business development efforts across eastern New Mexico and throughout West Texas, while providing direction and support to the business development managers who oversee these areas.

Hardy has been employed in a range of positions since joining Omniflight and Southwest Med Evac in 2004. Most recently, she was business development manager- Southwest Med Evac, where she was responsible for maintaining customer service throughout New Mexico and West Texas. Prior roles she held include regional clinical manager, which encompassed the overseeing of daily base operations for 13 bases in New Mexico and Texas. She also was base coordinator and flight nurse- at the company’s Hobbs, New Mexico location.

Before joining the company, Hardy held several emergency services-related positions including working as an emergency nurse and a firefighter.

Currently, Hardy is working toward earning her Bachelor of Arts degree in Business Administration.

Brian M. Leonard, Regional Director of Business Development: Southeast

Brian M. Leonard serves as director of business development for Omniflight’s Eastern region. In this position, he oversees independent-based business development efforts across various states throughout the Eastern part of the country. He initially began his career with Omniflight as business development manager for the Florida region, and was quickly promoted to handling the entire Eastern region.

Prior to joining Omniflight, Leonard was a territory sales manager for Bristol-Myers Squibb Pharmaceuticals. Earlier, Brian served as a marketing manager at Universal American Financial Corp., a diverse financial services company.

Leonard brings extensive sales and marketing experience earned directly within the healthcare sector to his business development role at Omniflight.

He received a Master’s in Business Administration in marketing and international business from the Crummer Graduate School of Business at Rollins College in Winter Park, Florida and earned his Bachelor’s of Science degree in biological sciences from the State University of New York at Cortland.

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We provide industry professionals competitive wages, and, due to our scope and size, offer significant opportunity for growth, development and advancement.

In addition, Omniflight employees find it extremely rewarding to be part of a business that touches and helps save lives each and every day.

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